Search Engine Optimisation/Optimization (potaytos, potahtos) can feel impossible. It can feel like the most complex, opaque, wilfully hard-to-understand thing in the world. Something that’s only done by agencies with track records dating back to when Google was just a glint in Sergey Brin and Larry Page’s eyes. You can be diligently tweaking and tagging away, [...]

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Let’s assume you’re pretty happy with the search engine positions you have for your top keywords. You’ve put in the hours, made all the tweaks and changes so that your site is optimised up to the eyeballs, and now you’re sitting in the first page of results. Excellent. What now? You have to think about [...]

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At the beginning of every year you’re faced with a dilemma. I know you are. Whether to give up chocolate and finally get fit? No, not that dilemma. Whether to book yourself onto that 12-step recovery programme and emerge from your Christmas-to-New Year’s drug hell? Not, not that one, either. You have a much more [...]

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One thing I’ve wanted to do for a long time, but haven’t known how, is rotate images on my site. I have some graphics showing work I’ve done in the past that I’d like to show people as they read my website’s blurb and have always been unhappy that everything looks so static. I believe [...]

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Today’s entry is about a high-profile website that gives you free online classified advertisements. It is, of course, Craigslist.org. Or rather, for me in the UK, it’s craigslist.co.uk. Craigslist was started in 1995 by a guy in the US called — this will shock you — Craig (Craig Newmark). He intended it to be a [...]

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